NSM in the WSJ's “Complete Small Business Guidebook”

North Star Marketing has made it into The Wall Street Journal’s “Complete Small Business Guidebook” written by Colleen DeBaise, small business editor at The Wall Street Journal. Positioned as a practical guide for parlaying entrepreneurial dreams into a successful company, the resource cites North Star in its “Managing Your Employees” section for using fitness to boost morale, team building, and employee loyalty.